Self Storage Income
Getting Started in Self Storage Investing with 2 Conversions with James Reid

Getting Started in Self Storage Investing with 2 Conversions with James Reid

July 20, 2021

Welcome back everybody to the Self Storage Income Podcast! I’m your host, AJ Osborne!

There are so many incredible stories out there of people who are getting their self-storage investing journey underway, and today I have a phenomenal episode lined up for you with self-storage investor James Reid. 

James has been in the game for about 4 years, has two storage facilities under his belt, and is continuing to work on building his storage legacy. James started this journey in a somewhat unorthodox way through… these first two storage facilities he’s built and invested in are conversions! Yep, he went all-in from day one and it was awesome being able to sit down with him and discuss how he made all this happen.

James shares why and how he got into self-storage investing after coming from the landscaping contracting world, we go in-depth on his very first storage deal (and conversion), how he found the deal, analyzed it, funded it, and more. James also shares some incredibly creative ways that he’s been able to successfully market his storage facilities while also helping to build and maintain a great community in these markets that he’s in.

We cover it all today and I’m super excited to share this out with you guys.

Thanks for listening everybody,

AJ

 

The Self Storage Income Exclusive Fall Event in Coeur d’Alene Idaho (GET YOUR SEATS RESERVED ASAP!) - https://selfstorageincome.com/events/

Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step-by-step playbook walks you through from start to finish - how to identify a self-storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility.

You can also find the Self Storage Income Podcast on:

 

The Self Storage Income Podcast is Sponsored by:

Janus International - https://www.janusintl.com/

Store Local - https://www.selfstorage.coop/aws/SL/pt/sp/home_page

Live Oak Bank - liveoakbank.com/incomepodcast

Breaking Into Self Storage Investing with Brian and Kelly Saari

Breaking Into Self Storage Investing with Brian and Kelly Saari

July 13, 2021

Welcome back everybody to the Self Storage Income Podcast, this is your host, AJ Osborne!

You know those kinds of people you meet that you immediately know they’re just great and genuine people? Well, our guests today are just that. I’m excited to introduce you all to Brian and Kelly Saari.

Through and through, this episode is packed with so much value, I can’t even tell you… How Brian and Kelly have gone from square one, step by step through the process to where they are today is absolutely incredible. They’re the absolute epitome of combining skills with resources and doing what it takes to make huge moves and make huge accomplishments.

Brian and Kelly share how they broke into the self-storage investing world from the buying of the land to them actually building their own storage facility… not with a builder… on their own. This is just one example of their go-getter mentality, their will, and their determination to simply get things done and to make things happen.

Outside of the physical assets themselves, we talk about how Brian and Kelly got started and some of the creative ways they went about getting their self-storage investment portfolio up and running. In addition to this, we talk about management tips, how to understand supply and demand in third-tier markets, and how to build a business that allows you the time and freedom that you’re looking for.

Now I’m just going to shut up and let you guys get to it because this is such an awesome episode. Enjoy, take notes, and listen in on this awesome journey that Brian and Kelly are on.

Thanks everybody!

AJ

 

The Self Storage Income Exclusive Fall Event in Coeur d’Alene Idaho (GET YOUR SEATS RESERVED ASAP!) - https://selfstorageincome.com/events/

Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step-by-step playbook walks you through from start to finish - how to identify a self-storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility.

You can also find the Self Storage Income Podcast on:

iTunes
Spotify

Stitcher
The Self Storage Income Podcast is Sponsored by:

Janus International - https://www.janusintl.com/

Store Local - https://www.selfstorage.coop/aws/SL/pt/sp/home_page

Live Oak Bank - liveoakbank.com/incomepodcast

How to Buy Your First Storage Facility with Dan and Ben Schiermeyer

How to Buy Your First Storage Facility with Dan and Ben Schiermeyer

July 6, 2021

Welcome back everybody to the Self Storage Income Podcast! I’m your host, AJ Osborne!

For anyone just starting out - those that are looking for that first storage facility to close on… I have two amazing guests lined up for you today - Dan and Ben Schiermeyer. Dan and Ben are self-storage brothers from the same mother… (I know, my jokes are great lol), and they just closed on their first-ever storage facility and they’re here to share the experience with us.

Dan and Ben tested the commercial investing waters by investing in a car wash. They enjoyed that, but when their broker who sold them the car wash brought along a self-storage facility deal… they knew they had to jump at the opportunity.

They share on today’s episode the whole process from start to finish - finding the facility, valuing the facility, the financing, the purchase, the management, and of course... the VALUE ADD.

Like most deals, this wasn’t cut and dry, there were hurdles that they had to overcome, problems that needed to be solved, and like I’m always talking about, they didn’t figure this all out on their own. They used all their resources and made the deal happen, which has turned out to be a huge success for them.

Huge congratulations to these guys and I couldn’t be more excited to share their story with you guys, our listeners.

Thanks everybody,

AJ

 

The Self Storage Income Exclusive Fall Event in Coeur d’Alene Idaho (GET YOUR SEATS RESERVED ASAP!) - https://selfstorageincome.com/events/

Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step-by-step playbook walks you through from start to finish - how to identify a self-storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility.

You can also find the Self Storage Income Podcast on:

iTunes
Spotify

Stitcher
The Self Storage Income Podcast is Sponsored by:

Janus International - https://www.janusintl.com/

Store Local - https://www.selfstorage.coop/aws/SL/pt/sp/home_page
Live Oak Bank - liveoakbank.com/incomepodcast

3 Million Square Feet of Self Storage in 5 Years with Jon Marshalla and Andrew Freeman

3 Million Square Feet of Self Storage in 5 Years with Jon Marshalla and Andrew Freeman

June 29, 2021

Welcome back everybody to the Self Storage Income Podcast! I’m your host, AJ Osborne!

Man do we have an incredible guest episode lined up for you guys today! It’s my pleasure to introduce Jon Marshalla and Andrew Freeman.

These guys started in the self-storage world in 2016 after building a wildly successful e-commerce business. Fast forward to today and they have over 3 million square feet of storage, with more facilities coming down the pipeline. To say these guys know how to grow and scale a business would be a massive understatement.

Building so much success in e-commerce, Jon and Andrew needed somewhere to place their capital. Which led them to self-storage (for a lot of the same reasons we all love the self-storage asset class). We talk about their experience purchasing their very first facility and what the process looked like for them, what they learned, what they saw immediately that they could do better to increase value and more.

Jon and Andrew also talk about the systems they’ve used and that they’re using today to help run the facilities. We also dive into scaling. To go from nothing to owning over 3 million square feet of storage in just a few years is incredible. These guys have made some huge changes recently to help keep that trajectory, mainly hiring a solid team to manage and sustain the growth. And one of the huge talking points of this episode that I want you all to take away is the process of building real relationships with storage owners and operators. They share the keys to how they’ve been able to build incredible relationships with other storage owners and how hugely beneficial that has been for them and their storage markets.

That said guys, jump in, take notes and learn from a couple of the best!

Thanks everybody,
AJ

 

Keep up with Jon and Andrew on social media:

Jon - https://www.linkedin.com/in/jonmarshalla

Andrew - https://www.linkedin.com/in/andrew-freeman1/

The Self Storage Income Exclusive Fall Event in Coeur d’Alene Idaho (GET YOUR SEATS RESERVED ASAP!) - https://selfstorageincome.com/events/

Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step-by-step playbook walks you through from start to finish - how to identify a self-storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility.

You can also find the Self Storage Income Podcast on:

iTunes
Spotify

Stitcher

The Self Storage Income Podcast is Sponsored by:

Janus International - https://www.janusintl.com/

Store Local - https://www.selfstorage.coop/aws/SL/pt/sp/home_page
Live Oak Bank - liveoakbank.com/incomepodcast

 

100th EPISODE | Special Edition Listener Q&A

100th EPISODE | Special Edition Listener Q&A

June 22, 2021

Well everybody, welcome to the 100th episode of the Self Storage Income Podcast!! I’m your host, AJ Osborne.

That’s right everybody, we’ve done 100 episodes here on Self Storage Income. We’ve covered a ton of self-storage ground (or square footage you might call it lol). We’ve talked about and shared numerous value add investment strategies, interviewed top leaders in the self-storage industry who are disrupting the self-storage industry in the best possible way, and who are setting new and exciting standards for their facilities and their tenants. We’ve talked about the big picture, goals and how to achieve them, economics, and finance. We’ve shared A LOT! Even what most others have decided to charge tens of thousands of dollars for, all... for free.

But why? Why in the world would I want to start this podcast, write my book(s), and essentially create more of what people would generally call “competition”?

Here’s the deal - first and foremost, when it comes to self-storage.... my company makes money from investing in self-storage. It’s that simple. My goal, strategy, my time, effort, and resources are focused on self-storage investing. This is my bread and butter. It’s NOT focused on making money from what I will loosely call “coaching”. Self-storage is my ticket, not YOUR pocketbook.

Second - self-storage is one of the most incredible industries I’ve ever been a part of. The more I work in coordination with other self-storage owners and operators, the more I help to build a strong self-storage economy and industry… the better the self-storage industry does and the better we ALL do. I’ve said this so many times, but I’ll say it again - success does not happen on an island, and a rising tide lifts all ships. So, the more I help you, the more I help the industry, the better everything gets. What we don’t want is a bunch of people running around in the storage industry not knowing or understanding the self-storage industry. This can spell disaster for healthy self-storage markets as we’ve seen time and time again.

All of that said… let’s get to what we’re all here for. What’s our special 100th episode actually going to actually be about!? It would have to be something epic of course… and it absolutely is. Our episode today is about you guys, our fans, our followers, our amazing supporters.

We’re going to be walking through an intensely in-depth Q&A. That’s right, we’re taking questions right from you guys and giving you answers. So if you’ve ever asked any self-storage questions online whether that’s the self-storage income website, social media, YouTube, or even my personal social media page, then tune in from start to finish. We just might be featuring your question.

Thank you all so much for the incredible support here at Self Storage Income and everything we’re doing. You guys are the best! Here’s to 100 more episodes!

Thanks everybody,
AJ

 

The Self Storage Income Exclusive Fall Event in Coeur d’Alene Idaho (GET YOUR SEATS RESERVED ASAP!) - https://selfstorageincome.com/events/

Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step-by-step playbook walks you through from start to finish - how to identify a self-storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility.

You can also find the Self Storage Income Podcast on:

iTunes

Spotify

Stitcher

 

The Self Storage Income Podcast is Sponsored by:

Janus International - https://www.janusintl.com/

Store Local - https://www.selfstorage.coop/aws/SL/pt/sp/home_page
Live Oak Bank - liveoakbank.com/incomepodcast

How to Start Investing in Self Storage | Learning the Ropes with Pam Domingue

How to Start Investing in Self Storage | Learning the Ropes with Pam Domingue

June 15, 2021

Welcome back everybody to the Self Storage Income Podcast! This is your host, AJ Osborne!

I’m so excited today because we get to sit down with my great self-storage friend Pam Domingue. Pam owns and operates several self-storage facilities in California and even Hawaii! She has a ton of incredible experience, experiences that she’s sharing with us today.

Pam shares how she got into the self-storage industry and gives us an in-depth look into the very first facility purchase. This insight is key for so many of you out there that may be just starting out. She talks a lot about the resources and the tools she used to learn and to be able to transition into the self-storage investing world effectively.

We go on to talk about buying versus building and what Pam is looking at currently. We talk about the pros and cons of the self-storage industry as a whole and her suggestions for self-storage investing beginners. There’s also a huge question in all our minds as the self-storage industry continues to consolidate and continues to align more and more with technology and the expectations of today’s consumers - what does the future of self-storage look like?

Tune in, get ready to take some notes, and enjoy this behind-the-scenes look at the self-storage industry with one of the best.

 

Thanks everybody,

AJ

 

The Self Storage Income Exclusive Fall Event in Coeur d’Alene Idaho (GET YOUR SEATS RESERVED ASAP!) - https://selfstorageincome.com/events/

Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step-by-step playbook walks you through from start to finish - how to identify a self-storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility.

 

You can also find the Self Storage Income Podcast on:

iTunes

Spotify

Stitcher

 

The Self Storage Income Podcast is Sponsored by:

Janus International - https://www.janusintl.com/
Store Local - https://www.selfstorage.coop/aws/SL/pt/sp/home_page
Live Oak Bank - liveoakbank.com/incomepodcast

How to Work with Investors and Raise Capital with Drew Dolan

How to Work with Investors and Raise Capital with Drew Dolan

June 8, 2021

Welcome back everybody to the Self Storage Income Podcast, this is your host, AJ Osborne!

It’s an absolute pleasure to welcome my guest today Drew Dolan, Principal Fund Manager at DXD Capital.

After earning his degree and starting a career in sales, Drew realized something…. All the guys he was working with who were in real estate had huge potential to earn a lot of money, and better yet, these same people were having a blast. Drew decided that real estate was the way forward and began working in real estate development.

Fast forward to today and he’s the Principal Fund Manager at DXD Capital, which is a fund that specializes in real estate development, and he’s raised a total of over $600 Million across his years of experience in real estate investing and development.

This was a great episode and we dive into a lot of important topics in regard to raising capital, deal structures, investor relations, and more. If you’ve ever thought about raising money and bringing on investors, this is an episode you won’t want to miss.

Keep up with Drew and DXD on their website at: https://dxd.capital/#

Thanks for listening everybody!

AJ

 

The Self Storage Income Exclusive Fall Event in Coeur d’Alene Idaho (GET YOUR SEATS RESERVED ASAP!) - https://selfstorageincome.com/events/

Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step-by-step playbook walks you through from start to finish - how to identify a self-storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility.

 

You can also find the Self Storage Income Podcast on:

The Self Storage Income Podcast is Sponsored by:

 

Janus International - https://www.janusintl.com/

Store Local - https://www.selfstorage.coop/aws/SL/pt/sp/home_page

Live Oak Bank - liveoakbank.com/incomepodcast

Your First Facility - How to Find it, Fund it, and Manage it with Masha Klapanova

Your First Facility - How to Find it, Fund it, and Manage it with Masha Klapanova

June 1, 2021

Welcome back everybody to the Self Storage Income Podcast! I’m your host AJ Osborne.

As you all might imagine, we get A TON of questions about how to get started investing in self-storage. We get asked all time - how do I analyze a market for self-storage? How do you add value to a storage facility? How do you fund or finance a storage facility? How do you find good self-storage deals?

Well, today we answer every single one of those questions with our amazing guest Masha Klapanova.

Masha just recently closed on her first storage facility. First things first… Masha, CONGRATULATIONS!! The first facility is a huge step towards building your self-storage holdings and it only gets better from there. Masha is super excited and shares a wealth of knowledge with us on today’s episode. This is such an amazing podcast because she gets to share with us everything she went through to find, fund, acquire, and now manage this facility. It wasn’t easy and it took time and creativity to make it a reality. Having literally just gone through this amazing experience, it's awesome to hear about her journey every step of the way.

So if you’re just getting started in self-storage or trying to figure out how to get started, this is an episode you won’t want to miss. If you have a few facilities under your belt, you’ll enjoy hearing Masha’s awesome story as much as I did, and you might even keep in touch with her and the great work she’s doing.

Keep up with Masha on social media here:

https://www.instagram.com/choosetherightinvestment/

Thanks, everybody! Enjoy, take notes, and be like Masha!

AJ

The Self Storage Income Exclusive Fall Event in Coeur d’Alene Idaho (GET YOUR SEATS RESERVED ASAP!) - https://selfstorageincome.com/events/

Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step by step playbook walks you through from start to finish - how to identify a self storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility.

You can also find the Self Storage Income Podcast on:

The Self Storage Income Podcast is Sponsored by:

Janus International - https://www.janusintl.com/

Store Local - https://www.selfstorage.coop/aws/SL/pt/sp/home_page

Live Oak Bank - liveoakbank.com/incomepodcast

The Future of the Self Storage Industry and How to Crush Competition with Lance Watkins

The Future of the Self Storage Industry and How to Crush Competition with Lance Watkins

May 29, 2021

Welcome back everybody to the Self Storage Income Podcast! This is your host AJ Osborne! 

 

Today we have an awesome guest on the podcast who is back by popular demand… the one and only Lance Watkins. If you haven’t listened to our first podcast episode with Lance, you might go back and listen to that podcast first to give you a better idea of who Lance is, and all the amazing things he’s doing in the self storage industry. He’s an absolute wealth of knowledge. 

 

If you’ve seen or been around the storage industry for any amount of time, it’s clear that there is a lot of work that needs to be done to bring storage up to date. That said, today we’re going to the tip of the spear. Lance is going to share cutting edge insights into the future of self storage and we can and should expect to see happening in the industry. 

 

Just a couple topics covered today - looking at self storage as an ecommerce experience, the truth about “man-less” or “totally automated” facilities, 1 key factor that no one hardly ever considers, and… Lance’s very 8 keys that you’ll need to have in order to effectively automate your storage facility. 

 

Thanks for listening everybody!
AJ

 

You can get in touch with Lance at: lance@tenantinc.com

 

The Self Storage Income Exclusive Fall Event in Coeur d’Alene Idaho (GET YOUR SEATS RESERVED ASAP!) - https://selfstorageincome.com/events/

 

Be sure to go to Selfstorageincome.com to get your  copy of my Self Storage Playbook. This step by step playbook walks you through from start to finish - how to identify a self storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility.  

 

You can also find the Self Storage Income Podcast on:

 

The Self Storage Income Podcast is Sponsored by:

 

Janus International - https://www.janusintl.com/

Store Local - https://www.selfstorage.coop/aws/SL/pt/sp/home_page

Live Oak Bank - liveoakbank.com/incomepodcast

Our Current Economy & How We Can Succeed

Our Current Economy & How We Can Succeed

May 18, 2021

Welcome back everybody to the Self Storage Income podcast, this is your host AJ Osborne!

As you’re probably aware, there’s A LOT of wacky things going on out there currently with the US Dollar, stimulus packages, and interest rates (and a ton of other crap I’m not even going to get into).

One huge aspect of today that we have to take into account is this - we’re in totally uncharted economic waters. There’s never been a time in history that we threw capitalism to the side and solely relied on the government to support everything. We’re living this right now. What happens when the stimulus stops? What happens when interest rates rise? What about inflation? We have some ideas as to the answers to these questions, but none of us have a crystal ball.

These are topics I wanted to be sure to discuss today on the podcast because I know so many of us are thinking about and asking the same questions.

We’re going to talk micro and macro economics and which you need to be focused on. We’re talking debt, capital, interest rates, consumer demand, and more.

The best thing we can ever do is to be educated enough to play the game and play the game well. To be able to protect our assets and continue to grow our wealth.

Thanks for listening everybody,

AJ

 

The Self Storage Income Exclusive Fall Event in Coeur d’Alene Idaho (GET YOUR SEATS RESERVED ASAP!) - https://selfstorageincome.com/events/

Be sure to go to Selfstorageincome.com to get your copy of my Self Storage Playbook. This step by step playbook walks you through from start to finish - how to identify a self storage market, how to perform due diligence, how to contact a current owner, and ultimately how to land a deal and purchase a storage facility.

You can also find the Self Storage Income Podcast on:

 

The Self Storage Income Podcast is Sponsored by:

Janus International - https://www.janusintl.com/

Store Local - https://www.selfstorage.coop/aws/SL/pt/sp/home_page

Live Oak Bank - liveoakbank.com/incomepodcast

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